An email I received from A. friend…

The basic trends is a little dated. Use insights for search and trends for websites. Also, if you use iGoogle you can track specific phrases on your personal page. So it becomes a daily thing

I also use www.compete.com and www.quantcast.com. Also, I use google analytics / awstats for sites I support.  This covers both micro and macro analysis.

I’ve used ad words, but not often.  I think I’m more successful in marketing using basic SEO and these tools.

Joe

On Sep 10, 2009, at 11:04 AM, A. Friend wrote:

Hey Joe,

Do you use Google trends to figure out the optimum title for blog posts? Or do you use Google ad words? I would like Trends to tell me the top search terms related to health care, for example, but it’s not as clear as I’d like. Maybe I’m missing something.

A. Friend